MeasureSchool Tracking & Analytics Courses

Premium Membership: MeasureMasters 


Take your data-driven Marketing skills to the next level and join the MeasureMasters - A unique community of fellow Marketers constantly improving their Measurement skills through exclusive Courses, Resources and Discussions

Free  Course: Google Tag Manager for Beginners


Length: 2.2 hours

Start your Google Tag Manager journey right. Our 5 day Google Tag Manager for Beginners course takes you through the most important parts you need to understand about GTM and why you should be using this tracking tool for your Measurement.

Google Tag Manager Plus

Enjoyed the GTM for Beginners course and want more? This follow up course to our popular Beginners series features practical challenges (incl. access to the Demoshop), additional tutorials and exclusive trainings. As a bonus you'll get access to some more tools and templates which will help you to get your work done faster.

Free Course: Google Analytics for Beginners


Length: 44 mins

So you want to know what Google Analytics is all about? In this short course I'm going to teach you the basics of the tool including what it exactly is, how to install and use it to go from data to insights. Perfect for anyone who wants to get a quick overview.

Free Course: Correct Google Analytics Setup

Length: 3.5 hours

99% of Google Analytics implementations are faulty or under-utilised. Setting up Google Analytics correctly is the first step to clean and reliable data. Get your Google Analytics set up correctly from day 1 (Checklist included).

Google Tag Manager Beyond the Basics Course


Length: 4.24 hours

The logical next step for marketers who loved our free beginners course. Full of tutorials, challenges & tools to kickstart your experimentation in Google Tag Manager. 

Google Tag Manager Essentials Training

Length: 6.2 hours

Our advanced GTM course will take you through everything you need to know to go from beginner to advanced, fast. Packed full of video lessons, challenges & bonuses.

Google Data Studio Essentials Training

Length: 3.7 hours

Our Google Data Studio course will take you to an intermediate level of understanding of Data Studio. You'll be able to make your own reports and visualizations and start make decisions using them.

The JavaScript for Google Tag Manager Course

Length: 5.1 hours

By now you’ve probably used JavaScript to an extent or at least seen it popping up here and there in Google Analytics, Google Tag Manager & a bunch of other Google tools. This advanced course will go deep into JavaScript and teach you how to use it inside of Google Tag Manager to do a bunch of useful stuff.

Free Guides & Tutorials

We bring out free videos on YouTube on a weekly basis. Our tutorials feature videos on Google Tag Manager, Google Analytics, Data Studio, Sheets and many more tools for the Modern Marketer. Have a look what at the tones of tutorial content we have already put out there. You won't be disappointed


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