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Google Tag Manager Button Click Tracking

Newer (updated) version of this video: https://youtu.be/iaJ9HHvKeL8

Google Tag Manager has been making Click Tracking easier. In this video, I’ll take you through the steps of installing a Click Trigger which you can use to fire a Google Analytics Event Tag or any other tags you might want to deploy (Facebook, AdWords).

The steps:
1. Deploy a generic Click Trigger (in Preview mode)
2. See what data is available in DataLayer
3. Redefine your Trigger
4. Build Event Tag

There are other resources that you can deepen your knowledge with:

— http://www.simoahava.com/analytics/trigger-guide-google-tag-manager/
— https://support.google.com/tagmanager/answer/3415369?hl=en
— https://blog.kissmetrics.com/events-in-google-tag-manager/

Slides: http://www.slideshare.net/jaybjay1/google-tag-manager-button-click-tracking
Course: https://measureschool.com/youtube
more Resources: https://measureschool.com

RECOMMENDED MEASURE BOOKS: https://kit.com/Measureschool/recommended-measure-books

GEAR WE USED TO PRODUCE THIS VIDEO: https://kit.com/Measureschool/measureschool-youtube-gear

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Stumbled on this video guide today, and have to say it is an excellent learning tool. My tag manager interface looks a little different, but it was still easy to follow. Thank you