Google Analytics Audit – Our Process for Optimal Data Quality

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Do you want to learn how to audit a Google Analytics account?

You can save money by performing your own audits, or you can make money by conducting audits for others.

In this guide, we will explain our approach to Google Analytics audits to help clients enhance their SEO and enhance their data quality.

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Google Analytics Goals – The Ultimate Guide

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Setting up Google Analytics Goals is really simple.

However, given their importance in your business, you should take the time to make sure you get it right. When doing Google Analytics audits, we come across poorly configured Goals surprisingly often. 

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Google BigQuery Tutorial (2020)

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Google BigQuery is part of the Google Cloud Platform and provides a data warehouse on demand. You can upload structured data into tables and use Google’s cloud infrastructure to quickly analyze millions of data rows in seconds. In this Google BigQuery tutorial, we’ll give you a quick overview of how you can use BigQuery to maximize your workflow efficiency.

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Top 10 Google Tag Manager Variables

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In this guide, I’ll be going over my top 10 Google Tag Manager variables and give you a brief overview of each one.

I won’t get too much into how each variable actually works but I will go into some of the ways you can use them in GTM.

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CBO for Facebook Ads – An Introduction (feat. Ian from Attn Labs)

Facebook’s Campaign Budget Optimization (CBO) aims to better distribute your campaign’s budget across all the ad sets in your campaign. It’s no longer planned to be a mandatory feature, but as ad platforms move towards AI driven decision making, make sure that you’re on top of how this new feature works. In this video, we have invited Ian from “Attn Labs” on the channel to give us a little run down of how CBO works.

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Getting Started with Google Data Studio

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Google Data Studio is our primary tool for building beautiful reports and easy to understand data visualizations.

In this Google Data Studio beginners guide, I am going to show you how to make the most of this awesome tool and show you how you can quickly build useful dashboard from your data!

An outline of this guide:

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